About: We partnered with a logistics company to solve a critical transparency challenge in sales communication. Managers had no efficient way to monitor employee email activity or evaluate performance without logging directly into inboxes. This lack of visibility slowed decision-making and left blind spots in sales oversight. To address this, we developed Gmail Analyzer – a proprietary tool that allows managers to monitor email performance without accessing personal accounts. Beyond tracking volume and response rates, the tool provides deep insights into email themes and subject lines, showing how different outreach strategies perform. This functionality makes it possible to analyze campaigns like A/B tests, helping teams identify which approaches generate higher engagement and conversions. Request: The client sought a solution to: Visibility Access employee email performance without requiring direct account access. Performance Evaluation Track email activity volume, response rates, and quality of communication. Outreach Effectiveness Understand which email themes deliver better engagement and replicate success. Efficiency Save managerial time while gaining actionable insights into employee-client interactions. Scalability Ensure the system works across multiple sales reps as the team grows.   What we did: Pain Point Analysis: We conducted interviews with client teams and mapped inefficiencies around email tracking and reporting. Solutions Research: Our team reviewed existing email monitoring tools but found a lack of logistics-specific analyzers with subjectlevel insights. Custom Solution Design: We designed Gmail Analyzer to provide both privacy and transparency, tracking emails sent, received, and unanswered while also categorizing them by subject line and theme. Development & Integration: We built a dashboard that reports email volume, response rates, and engagement by subject, enabling managers to compare outreach strategies like controlled experiments. Testing & Optimization: The system was tested across multiple accounts, refined for accuracy, and integrated with existing CRMs to align email data with sales results. Results: Improved Sales Performance: Sales team productivity increased by up to 30% with better follow-ups and accountability. Faster Client Responses: Customers received quicker replies, improving satisfaction and retention rates. Revenue Growth: By improving communication efficiency and outreach effectiveness, the company closed more deals and increased revenue. Actionable Insights: Managers gained clarity on employee workload, communication quality, and missed opportunities. Thanks to A/B testing of outreach strategies, the team selected the most effective cold outreach approach. By improving subject line performance and raising response rates by 30%, the company gained 30% more clients by focusing on what messages worked best.